Free rural health COVID-19 “Call First” Communications Toolkit

As rural health leaders, you’ve been working diligently on communications regarding important issues such as social distancing, hand washing and overall messaging around practices to flatten the curve.  An additional concern is taking all steps possible to not overburden our rural health facilities, while demonstrating leadership in our communities to promote a sense of vigilance, but also an environment of security and calmness.

logo-new

 

In this spirit, NRHA through donated services of partner Legato Healthcare Marketing, is providing NRHA members free access to a communications toolkit -- designed to allow customization and branding for your facility -- with messaging focused on:

  • Calling first to determine if someone should be seen
  • Your rural hospital/clinic taking a leadership role to protect your community

These materials are based on CDC messaging and guidance from a national rural health taskforce.  As messages are perpetually evolving, we welcome continued feedback and ideas.


Call1stToolKit600x600

Your Free Customizable COVID-19 Communications Toolkit includes:

  • Social media assets- graphics (4) and sample posts (3)

  • News release

  • Radio scripts (2)

  • CDC FAQs

  • Infographic: Customize using a PDF editing program such as Adobe Acrobat Pro.*

  • Print ads (3): Customize using a PDF editing program such as Adobe Acrobat Pro.*

*If you need assistance with customization, the Legato team can help. See below for details. 

 


 

 

Register & Download the covid-19 communication toolkit

Please register here to download materials and to be alerted of toolkit updates. Materials will be in a zip file, that you will be able to expand once downloaded. Certain assets will require customization using a PDF editing program such as Adobe Acrobat Pro.*

*If you need assistance with customization, the Legato team can help. See below for details. 

Register & Download


Need assistance?

The Legato team is available to provide complimentary assistance for help with downloading materials.

If help is needed for customization or resizing, or you would like to purchase a block of time for new materials, we’d be happy to provide you an estimate.  Depending on your needs, these fees are often nominal and are discounted to be able to help us all through this situation.  Additional communications may include:

  • Overall consultation, media relations and crisis management
  • Assistance in customization, resizing, etc.
  • Updated materials as messages evolve
  • FAQs and Infographics
  • Publications and article writing
  • Patient communications

Feel free to email, call or text Mike Milligan, Legato President, at 920.265.7488 – days, nights and even weekends. We’re ready to help!

Legato Healthcare Marketing specializes in working with rural facilities to build volumes and enhance image through strategic communications with their communities.  Due to its track record in rural health, Legato has served as the marketing partner with the National Rural Health Association since 2013.